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MAY 2008

IN THIS ISSUE:
	IT'S ALL ABOUT FREE LOVE
	TECHNOLOGY BECOMES YOU
	THE IMPACT OF SOCIAL NETWORKING ON THE ELECTION
	CASE STUDY:OREGON COMMUNITY CREDIT UNION FREETUNES CHECKING

IT'S ALL ABOUT FREE LOVE
Consumers are so inundated with information and advertising messages that they just don’t want to spend the time required to sort through all of it. So, how can you grab their attention? more...

TECHNOLOGY BECOMES YOU
In a world that consumes BoingBoing breakfasts, TechCrunch lunches, Twitter snacks and Facebook desserts, it's not surprising that technology is held to task for dramatically changing the very constitution of our lives. But wait. Aren't we the creators? Does technology influence us...or do we influence it? more...

THE IMPACT OF SOCIAL NETWORKING ON THE ELECTION
Howard Dean started it when he created Meetup.com in 2004 during his run against John Kerry. Who do you think hired Dean's website developer this go-around? Barack Obama. That's the focus for 2008: mobilize the apathetic contingency (i.e., catch young voters in their comfort zone). more...

GOOD BOOKS FOR BUSINESS
The most effective people strike a balance between book smarts and street smarts. Ken Hill postulates that personal intelligence, not basic IQ or the accumulation of advanced degrees, is the key ingredient to achieving success and satisfaction. He explains how personal intelligence — the capacity to recognize, understand, value and apply emotions effectively — can be improved at any age. The tools offered can help you assess your level of your effectiveness and guide you to greater growth in your professional and personal lives.

	CASE STUDY: OREGON COMMUNITY CREDIT UNION FREETUNES CHECKING See how Oregon Community Credit Union lived their "nice" to launch checking to university students. View the case study
HOMER SIMPSON'S GUIDE TO BUSINESS
	I can't believe it! Reading and writing actually paid off! If something is too hard to do, then it's not worth doing. You just stick that guitar in the closet next to your shortwave radio, your karate outfit and your unicycle and we'll go inside and watch TV. Weaseling out of things is important to learn. It's what separates us from the animals ... except the weasel.
	THOUGHTS ON THINK Tell us what you think about THINK or suggest a topic for the next issue. Let us know...

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